AI-powered GTM coaching

Your roadmap.
Then someone to
execute it with you.

Get your bespoke Sales Velocity Roadmap, then unlock a personal AI Advisor that coaches you through execution every single week — starting from day one.

Most AI coaches give you generic advice, while E.D.G.E.™ GTM Advisor is seeded from your Diagnostic and sharpened by 28 years & $500M+ in closed deals.

Get Roadmap + Advisor — $450
Then $45/mo from day 30
15min
Diagnostic intake
<5min
Roadmap delivered
52
Weeks of coaching
$450
One payment to start
What is included

Everything you need
to go to market.

Your roadmap is the strategy. Your Advisor is the execution partner. Both are personalized to your business from day one.

🧠
AI + Human Experience
Every response is informed by your Diagnostic and Rich Laster's 28-year empirical revenue repository of $500M+ in closed deals across B2B tech and professional services.
📋
Sales Velocity Roadmap
Comprehensive report: ICP, GTM motion, channel priorities, velocity blockers, messaging framework, 90-day action plan, KPI dashboard, and glossary.
📆
Weekly coaching sessions
Every week your Advisor checks in, reviews progress, surfaces blockers, and recommends your next move.
🎯
Execution accountability
Your Advisor remembers every conversation. Commitments, pivots, wins — all tracked across your full history.
🧠
AI onboarding conversation
Your Advisor reads your diagnostic and opens a live onboarding session to align on goals and priorities.
💬
On-demand guidance
Stuck on a pitch, pricing, or prospecting? Your Advisor is available whenever you need a strategic sounding board.
📈
Milestone tracking
The Advisor logs wins, pipeline milestones, and revenue events — building a record of your journey over time.
How it works

From purchase
to execution.

Day 0
Purchase and unlock your diagnostic
Complete a secure checkout. You are immediately redirected to your private diagnostic intake — a focused 15-minute question set about your business, market, and current challenges.
Stripe secured
Day 0
Receive your Sales Velocity Roadmap
Within minutes of completing your intake, your personalized roadmap is generated by AI and delivered to your inbox.
Day 1–7
Complete your Advisor onboarding
Your E.D.G.E.™ GTM Advisor has read your diagnostic. It opens an onboarding conversation to align on goals and calibrate your weekly rhythm.
Weekly
Your weekly coaching session begins
Every week your Advisor checks in. It tracks commitments, surfaces what is working, diagnoses blockers, and recommends your next move.
Day 30
$45/month subscription activates
Your first month is included in your initial $450 payment. On day 30, the $45/month subscription begins automatically.
Cancel anytime
Pricing

Two ways to get
your roadmap.

Both paths use the same diagnostic and produce the same Sales Velocity Roadmap. The difference is whether you want an execution partner from day one.

Roadmap only
$450
One-time  ·  Available at GrowExpand.com/strategy
  • Full diagnostic intake
  • Comprehensive Sales Velocity Roadmap
  • ICP, GTM motion, channel priorities
  • 90-day action plan + KPI dashboard
  • Messaging framework + glossary
  • Option to add Advisor later at $45/mo
Get Your Roadmap
See it in action

Watch the full product walkthrough.

See the diagnostic, the Sales Velocity Roadmap, and the weekly AI coaching — before you buy.

5 minutes. No obligation. See exactly what you get before you buy.

Stop guessing at growth.
Start building a legacy.

Your roadmap is waiting. Your Advisor is ready.

Get Started — $450